From words and graphics to photos and videos, true content is now essential for travel brands who want to reach wider audiences, increase engagement and drive conversions.
Our recent event at the Museum of London, in partnership with Rackspace, explored the idea of the Contented Digital Traveller. The breakfast session hosted over 100 delegates from the travel sector who were interested in how to create and combine innovative content with omni-channel marketing to amplify their brand’s reach and gain greater customer and loyalty and purchase.
A host of industry speakers included Angelique Miller, Director of Creative Partnerships at Expedia, Mark Atwell, MD of dealchecker.co.uk, Colin Lewis, Marketing Director of BMI Regional and e3 Strategist, Kate Fitzpatrick.
Read the review of the event here