Scroll down

How we did it

The Challenge

## Trusted Gold Partner For the past decade e3 and Sitecore have been working together to deliver award-winning digital transformation programmes. As certified Gold Partners, we have implemented a wide range of solutions that ensure our valued clients, such as the Royal Navy, Bristol Airport and Arthritis Research UK, have exemplary digital engagement strategies that fully respond to their customers’ needs.

Launch of Live Partner Programme

We are delighted to be collaborating with Sitecore on a FREE live partner programme. This autumn we focus on The Age of the Customer with a webinar on 18 Sept and working lunch on November 9. Please join us to discover how we can help you take full advantage of the Sitecore suite of services to streamline, develop and upstream your digital estate.

Introducing the Sitecore Experience Platform (XP)

The Sitecore Experience Platform (XP) empowers our clients to market in the context of current and past customer interaction with their brand, across any channel and in real time. This results in a more relevant, meaningful experience for users, from the initial visit to the post-purchase engagement and nurturing.

For many of our key clients, Sitecore is also the partner of choice for its strict security assurances and extensive suite of experience marketing tools that support:

• Campaigns

• Mobile

• Personalisation and segmentation

• Analytics and the 360-degree customer view

• Experience automation

• Testing and optimisation

• Commerce

• Web content management and governance

Key e3 clients and Sitecore

The Royal Navy

Sitecore is the selected partner for the Royal Navy due its strict security assurances that conform with the UK Cabinet Office policy for information security.

Alongside this, its robust enterprise platform and flexible templating system make it a perfect match for such a large-scale organisation. As lead digital agency partner, over the past five years e3 is proud to have supported, developed and improved the corporate and recruitment website and implemented an award-winning strategy to ensure the successful hiring of the very best 5,000 new recruits annually.

The results speak for themselves:

• 202% uplift in the efficiency rate of converting unique site visitors to finished applications

• 182% increase in video engagement

• 74% increase in average duration for mobile users

• 641% increase in traffic to core functions pages

• An annual reduction of £3.6million in the overall cost of recruitment

Bristol Airport

We selected Sitecore XP 8 for this fast-growing airport’s new website to improve engagement with its 7.5million annual passengers.

The new Sitecore XP delivers significant developments on all previous releases with its extensive suite of marketing tools. Bristol Airport was one of the first sites built specifically with the new capabilities in mind and allows for targeted personalisation and streamlined content management.

The results speak for themselves:

• An increase of £2.8 million across the year in parking revenues

• An increase of 127% in mobile conversion rates

• A 56% year on year increase in revenue

Arthritis Research UK

In 2015 we were selected as Arthritis Research UK’s digital partner to provide strategic guidance on the capabilities of Sitecore XP.

In the short-term we optimised the existing website to better support users’ needs, making many aspects mobile responsive and tablet-friendly, creating a new donation user journey and redesigning the content. We are now aligning Sitecore’s capabilities with the charity’s longer-term, strategic 2020 vision.

The results speak for themselves:

• A 38% increase in donations

• A 115% increase in direct debits

• A 57% increase in donation value

For further information about our relationship with Sitecore contact us.